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strong{color:#ffffff}.text-cyan{color:#7dd3fc}.text-signal{color:#c4f568}.hud-growth-stats{display:flex;align-items:center;justify-content:space-between;margin-top:7px}.hud-stat-label{display:block;font-size:9px;color:#7b8876;text-transform:uppercase;letter-spacing:.06em}.hud-stat-val{display:block;font-size:12px;font-weight:500;color:#ffffff;margin-top:2px}.hud-divider{width:1px;height:22px;background:rgba(255,255,255,.08)}.hud-mini-bars{display:flex;height:4px;border-radius:2px;overflow:hidden;gap:2px;margin-top:9px;background:rgba(255,255,255,.06)}.bar-search{background:#c4f568}.bar-social{background:#7dd3fc}.bar-organic{background:#a3e635}.bar-direct{background:#64748b}.hud-chip{position:absolute;display:inline-flex;align-items:center;gap:6px;font-family:var(--font-plex-mono),monospace;font-size:10px;letter-spacing:.04em;padding:4px 8px;border-radius:5px;background:rgba(8,11,9,.82);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);box-shadow:0 8px 20px rgba(0,0,0,.6);pointer-events:auto;white-space:nowrap;transition:transform .2s ease,border-color .2s ease}.hud-chip:hover{transform:translateY(-2px)}.chip-dot{width:5px;height:5px;border-radius:50%;display:inline-block}.dot-cyan{background:#7dd3fc;box-shadow:0 0 6px #7dd3fc}.dot-lime{background:#c4f568;box-shadow:0 0 6px #c4f568}.dot-amber{background:#fcd34d;box-shadow:0 0 6px #fcd34d}.chip-pos-1{top:36%;right:13%;animation:hud-float-2 13s ease-in-out infinite alternate}.chip-pos-2{bottom:25%;right:25%;animation:hud-float-1 12s ease-in-out infinite alternate}.chip-pos-3{top:21%;right:3%;animation:hud-float-3 14s ease-in-out infinite alternate}.chip-pos-4{top:45%;right:2%;animation:hud-float-1 15s ease-in-out infinite alternate}.chip-1{border:1px solid rgba(125,211,252,.25);color:#bae6fd}.chip-2{border:1px solid rgba(196,245,104,.25);color:#d9f99d}.chip-3{border:1px solid rgba(252,211,77,.25);color:#fde68a}.chip-4{border:1px dashed rgba(255,255,255,.16);color:#8b9987;font-size:9.5px}.chip-formula{color:#93a38f;letter-spacing:.02em}@keyframes hud-float-1{0%{transform:translate(0) rotate(0deg)}50%{transform:translate(-5px,-8px) rotate(.5deg)}to{transform:translate(4px,6px) rotate(-.4deg)}}@keyframes hud-float-2{0%{transform:translate(0) rotate(0deg)}50%{transform:translate(5px,8px) rotate(-.5deg)}to{transform:translate(-4px,-7px) rotate(.4deg)}}@keyframes hud-float-3{0%{transform:translate(0) rotate(0deg)}50%{transform:translate(-6px,-9px) rotate(-.5deg)}to{transform:translate(5px,5px) rotate(.5deg)}}@keyframes hud-pulse{0%,to{opacity:1;transform:scale(1)}50%{opacity:.35;transform:scale(.8)}}@keyframes portrait-breathe{0%{transform:scale(1) translateY(0)}to{transform:scale(1.025) translateY(-1%)}}@keyframes portrait-scan{0%,to{clip-path:inset(0 0 92% 0);opacity:0}12%{opacity:.22}50%{clip-path:inset(40% 0 37% 0);opacity:.32}88%{opacity:.22}95%{clip-path:inset(94% 0 0 0);opacity:0}}@keyframes 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ease}.choice-track{height:8px;margin-bottom:1rem}.lab-range{width:100%;accent-color:#4a6a0f;margin:1rem 0 .25rem}.lab-check{display:flex;align-items:center;gap:.5rem;min-height:40px}.lab-check input{accent-color:#4a6a0f}.lab-methods{margin-top:2rem;border-top:1px solid #dce0d6;padding-top:1rem;font-size:12px;color:#4e5648}.lab-methods summary{cursor:pointer;min-height:30px}.lab-methods p{max-width:85ch;line-height:1.8;margin-top:1rem}.lab-methods a{text-decoration:underline;text-underline-offset:3px}.work-row{display:grid;grid-template-columns:2rem 1fr 12rem 2rem;gap:2rem;align-items:center;border-bottom:1px solid #ddd;padding:2.5rem 0}.work-row h3{font-size:clamp(1.2rem,2.1vw,1.8rem);letter-spacing:-.035em;max-width:28ch}.work-outcome strong{display:block;font:24px var(--font-plex-mono),monospace;letter-spacing:-.05em}.work-outcome span{display:block;font-size:11px;color:#757575;margin-top:.5rem;line-height:1.6}.work-arrow{font-size:24px;transition:transform .3s}.work-row:hover .work-arrow{transform:translate(3px,-3px)}.about-minimal{display:grid;grid-template-columns:.65fr 1.35fr;gap:7rem;align-items:center}.about-portrait{width:100%;filter:grayscale(1);max-height:430px;-o-object-fit:cover;object-fit:cover}.about-minimal h2{font-size:clamp(1.6rem,3vw,2.75rem);letter-spacing:-.045em;line-height:1.2;margin:1.5rem 0}.about-copy{max-width:49ch;font-size:15px;color:#696969;line-height:1.9;margin-top:1rem}@media(max-width:1023px){.lab-layout{gap:2rem;grid-template-columns:.7fr 1.3fr}.portrait-contours{width:30%;max-width:280px;right:3%;top:18%;opacity:.85}.hero-title{font-size:clamp(2.9rem,7vw,5rem)}.about-minimal{gap:3rem}.hero-meta{font-size:10px}.hero-meta span{display:none}.hud-card-predictive{top:12%;right:2%;width:200px}.hud-card-growth{top:48%;right:3%;width:230px}.hud-card-mmm,.hud-chip{display:none}}@media(max-width:639px){.hero-meta{flex-direction:column;gap:.6rem}.hero-title{font-size:clamp(2.5rem,10.4vw,4rem)}.hero-composition{padding-top:3rem}.hero-summary{font-size:13px;max-width:30ch}.portrait-contours{width:42%;max-width:210px;right:0;top:12%;height:48%;opacity:.75}.portrait-data{width:110%;right:-30%;opacity:.3}.analytics-hud,.portrait-caption{display:none}.hero-bottom{font-size:10px}.hero-bottom p{display:none}.lab-heading{align-items:flex-start;flex-direction:column;gap:1rem}.lab-heading>p{max-width:35ch}.lab-layout{grid-template-columns:1fr;gap:1.5rem;margin-top:2rem}.lab-sidebar nav{flex-direction:row;gap:1rem}.lab-sidebar nav button{flex:1;font-size:12px;gap:.4rem;padding:1rem 0}.lab-sidebar nav button span:last-child{display:none}.lab-description{margin:1.5rem 0 1rem}.lab-description p{max-width:none}.lab-choices{gap:.5rem}.conjoint-output{gap:1rem;padding-block:2.5rem}.lab-choices select{font-size:12px}.work-row{grid-template-columns:1.5rem 1fr 1rem;gap:1rem;padding:1.75rem 0}.work-outcome{grid-column:2}.work-arrow{grid-column:3;grid-row:1}.about-minimal{grid-template-columns:1fr;gap:2rem}.about-portrait{max-width:240px}.proof-strip{padding:2rem 0}}@media(prefers-reduced-motion:reduce){.lab-line-draw,.portrait-field *{animation:none!important}.portrait-scan{display:none}.choice-track>span{transition:none}}[data-motion=paused] .lab-line-draw{animation:none;stroke-dashoffset:0}